I wonder if MKC will go on QVC or HSN, and partner with some of the food network,..and, or the Kansas City Steak promo. I don't think so,..but it is a possibility to get more marketing exposure. Well, they really don't need it. It is an old brand that continues to perform well, because of quality. More and more of the population are buying pots and pans,..and they will get the bug to season properly with the best ingredients. Just my opinion. Rich.....PS I like "The Green Pans"......but I have the best stainless steel commercial cookware.....so, bon appetite!!!!