"Gymboree Corp (NasdaqGS:GYMB - News) raised their quarterly profit forecasts. Still, not all of the gains are coming from stronger sales. Gymboree's optimism stemmed mainly from inventory control and taking fewer markdowns."
Seem to me that they got their revenue without having to flog "gimmicky" SALES. I would have thought that this would be good for the stock, but I must be some weird sicko, so I would really like to hear some comments on what is the perception.