glub, glub, bubble, bubble

Is this the sound of the sinking ship taking on water?
Soon it will be time to jump into the lifeboats, for those few at the top.
Or, is this just a rouge wave hitting the deck? i.e., the current price war?
Riding the rough seas in uncertain waters does not bode well for this leaky ship.
Will she make it?
And, where are all the cheerleaders now? What happened to all of you optomistic, or near sighted, individuals who proclaimed that this ship would reach safe harbor?
I guess, there is still a possibility that you could be right, but.......
glub, glub, bubble, bubble